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Submitted By:
Crayon Team
Audiences:
Sales Team
Sales Leadership
Compete Team
Marketing
Use Cases:
Competitive Selling
Company Strategy
Data Types:
Clozd Win-Loss
Third Party Win-Loss
CRM Won & Lost Opps
Field Intelligence
CRM Seller Notes
Content Marketing
Website Changes
Product Updates
Product Reviews
Case Studies
News & Press
Social Media
Chorus Call Clips
Gong Call Clips
Job Postings
Glassdoor
Spark Overview
Help sales teams understand a competitor's audience and the marketing strategies they use to engage them. By uncovering their target market and preferred channels, your team can better position your offerings, refine messaging, and identify opportunities to differentiate. Ideal for creating more effective sales and marketing strategies.
Prompt
Provide insights into the competitor’s target market and their key marketing channels. Include details on who they are trying to reach and how they are promoting their products or services (e.g., advertising, social media, content marketing). Tailor the analysis to inform our sales team’s strategy.
Data
- Timerange: 1-2 years
- Competitors: Focus on one competitor at a time for this prompt
- Data Types: Gong Call Clips | Chorus Call Clips | Third Party Win-Loss | Clozd Win-Loss | CRM Won & Lost Opps | Field Intelligence | CRM Seller Notes | Content Marketing | Website Changes | Product Updates | Product Reviews | Case Studies | Social Media | Job Postings | News & Press | Glassdoor
See Sparks in Action
Sample Output
