Case Studies by Lauren Kersanske
Discover competitive intelligence success stories and learn how Crayon helps companies compete like they mean it!
Featured Case Study
The opportunity Mastercard Payment Gateway Services (MPGS) faces constant and relentless challengers, and...
The opportunity Ametek had launched new products that put them into a newly competitive landscape, and distributors weren’t able to access key information when trying to close competitive deals. The ...
The opportunity Upserve was doing competitive intelligence manually, which was costing their product marketing team valuable time. The results As a product-focused company, Upserve leveraged Crayon ...
The opportunity As an independent company, Amerifirst had some unique opportunities to succeed in the insurance market. However, the team was still collecting competitive intel manually, which didn’t ...
The opportunity Competitive intelligence at Klaviyo was done using a Google Sheet — a manual process for collecting data and distributing it to the team. As a result, information was constantly out ...
The opportunity Though Flatiron had an abundance of institutional knowledge about the market and competitors, much of this information was discussed on an ad hoc basis to nurture new deals or client ...
The opportunity Fuze competes with a diverse set of companies that includes communications as a service platforms, as well as solutions for business collaboration and communication. The list of ...