Sparks: Transform Data Overload into Actionable Enablement
Sparks from Crayon is the very first AI-based research tool that automatically analyzes competitive data across 100+ insight types and produces instant deliverables for revenue teams..

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Re-ignite your competitive enablement with Sparks

Stop drowning in compete data. Sparks is your competitive research assistant, using AI to automate manual research and separating signal from noise to find the most actionable insights.

After a Spark is created, take the most critical intel and share it on battlecards, in a summary report, within a newsletter – however and wherever you enable your colleagues.

Sparks automates and synthesizes compete data in a fraction of the time, giving you hours back to focus on more strategic initiatives.

Crayon customers achieve higher win rates, greater adoption for competitive enablement assets — and more revenue!
Increase in competitive win rate after implementing Crayon

Battlecard usage growth after Dropbox integrated Crayon into their Slack channels

Million in influenced revenue achieved in less than a year with Crayon